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Plain-language guides for business owners planning a website, a store or a campaign. The questions our clients ask us before they hire anyone, answered honestly.
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Getting foundGEO: how to appear in ChatGPT and AI answers
Nobody can guarantee you a place in ChatGPT. But some actions improve your chances. What Google, OpenAI and the research say, without the usual promises.
· 7 min read
Planning a projectBusiness website or online store: which to choose?
Not everything should sell online, and not everyone needs a store on day one. Five questions to help you choose, and a middle option that often gets forgotten.
· 6 min read
Planning a projectHow much does a website cost in Morocco?
Two quotes for the same website can have nothing in common. What really changes the price, the yearly costs to plan for and how to compare offers without getting it wrong.
· 7 min read
E-commerceCMI and Shopify in Morocco: how to accept cards
Contacting CMI is no longer enough to sell online. What changed after 2024, who to sign with and how to connect card payments to your Shopify store.
· 6 min read
ConversionWhy a beautiful website doesn't sell
Design gets attention. Sales come from clarity, proof, speed and one obvious next step. Seven reasons a nice-looking site stays quiet.
· 6 min read
Choosing a partnerAgency or freelancer in Morocco: how to choose
Both can build a great site. The right choice depends on the size of the job, how much coordination it needs and who will be there after launch.
· 7 min read
Getting foundSEO or Google Ads in Morocco: which one first?
Ads bring customers this week and stop when you stop paying. SEO takes months and keeps working. How to choose, and how to combine them.
· 7 min read
PlanningRedesign or new website: how to decide
Before rebuilding, find out what's actually broken: the content, the structure, the design or the technology. Sometimes a refresh is enough.
· 6 min read
PlanningHow long does it take to build a website?
Three to six weeks for a company site, six to twelve for a store or booking platform. What happens in each phase, and what really decides the date.
· 5 min readNext step
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